Strategy & Planning
Reconciling the needs of your markets to your resources, in a changing world, to determine the direction and scope needed to achieve success of your organisation and meet the needs of your stakeholders.
Strategic Positioning
Understanding your business environment
- Analysing the macro-environment
- Industry or sector analysis
- Cycles of competition
- Defining strategic groups
- Assessing organisational capability
- Market segmentation
Expectations and purpose
- Setting Strategic objectives
- Defining stakeholder requirements
- Shareholder value
Establishing strategic capability
- Defining what customers value
- Strategic capability
- Determining critical success factors
- Resources for competitive advantage
Making Strategic Choices
Setting strategic objectives
- The value of mission statements, core values and objectives
- Aligning business objectives with Corporate strategy
- Critical success factors
- Prioritising actions
Identify bases for competitive advantage
- Priced based strategies
- Differentiation strategies
- Focus strategies
- Sustaining competitive advantage
Scenario modelling
- Principles of robust modelling
- Dealing with assumptions
- Gaming theory
- risk analysis
Strategy Into Action
Managing Change
- Setting objectives
- GAP analysis
Enabling & Organising
- Prioritising objectives
- Planning and budgeting
Developing Pricing Strategies
- Market or formula driven options
- Alignment to product life cycle